Netflix Eyes $1 Trillion Valuation as Co-CEO Lays Out Growth Strategy


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Netflix Targets $1 Trillion Valuation, Co-CEO Confirms at Economy Summit

At the 2025 World Economy Summit hosted by Semafor, Netflix co-CEO Ted Sarandos outlined the company’s ambitious long-term objective: to become a $1 trillion company. Sarandos expressed confidence in this vision, stating that with continued strong execution, the goal is within reach.

“In the past five years, we’ve doubled our revenue, increased profits tenfold, and tripled our market cap,” Sarandos said. “So there is a path to it. But it’s all dependent on execution.”

The statement reinforces a recent Wall Street Journal report, which revealed Netflix’s internal aim to double its revenue and achieve a trillion-dollar valuation by 2030.

While Sarandos emphasized that streaming alone could power the company’s trajectory, Netflix is also diversifying its business. The platform recently debuted “Stranger Things: The First Shadow” on Broadway and plans to launch branded retail spaces in Philadelphia and Dallas later this year.

This multi-pronged approach signals Netflix’s intent to evolve beyond digital content into broader consumer experiences — a move that could help sustain growth and justify a trillion-dollar valuation in a highly competitive streaming landscape.


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